Argument: After reading the passages from Croteau on the topic of media and ideology it is clear that Croteau feels that media rules the way we view the world. He pulls from ideas around hegemony and Marxist. Marxists believe that media is controlled by the upper class and teaches the working class how to act and what to believe. Hegemony means that it is common sense to act the way the media dictates. This idea of hegemony is always in motion due to the fact that some images in the media are considered "not normal" and people begin to question if the "not normal" is even a bad thing. Croteau is trying to make the reader understand that even when people think the media is progressing to be more inclusive, it is always taking steps to make sure the viewer does not think those appearing inclusive are correct.The example used is having people on talk shows that are not in the main media stream. This appears to be a good thing that society is becoming excepting. Yet these people are placed on these shows to be seen as bizarre and abnormal. It is a constant battle between who is in power and those who are not. Trying to express being individuals in a world where individuality is dictated by those in power.